Cyber Monday is always the right time for shoppers who are looking to buy a new TV, and for those who wish to upgrade. This year’s shopping holiday season is also no exception to that rule, and the latest offerings comes from Amazon who is selling three different Sony 4K TV models at rather low prices.

The e-commerce giant is selling Sony’s 43-inch 4K Ultra HD Smart LED TV (KD49X720E) for $478, a price drop of around $122. If you’re looking for something bigger, you can also buy a Sony KD49X720E 49-inch 4K Ultra HD Smart LED TV for $528, which usually sells at $700.

Finally, you can also buy a Sony KD55X720E 55-Inch 4k Ultra HD Smart LED TV for $589, a price drop of $201.99.

All three Sony models not only offer 4K image quality, but also come with a wide array of smart TV features. Besides, they also come with YouTube and NetFlix apps with dedicated buttons for the two built into the remote.

Among other Cyber Monday deals on 4K TVs, Samsung is selling it’s 58-inch model from its 4K UHD Smart LED TV series for only $647. The price of this particular model is usually above a $1000, which makes this discount an easy recommendation for anyone.

Also, there’s a 75-inch 4K TV offering from Samsung that’s currently selling for $2,297, a price drop of almost 40 percent. This particular device ships with a “OneRemote” controller which will automatically scan your house for compatible devices and allow you to control them without any hassles. It’s also compatible voice commands which can be given by simply holding the microphone button on the remote and speaking into it.

At this all-time low price point, 4K offerings from both Sony and Samsung on Amazon Prime are not to be missed. Though you better hurry as Sony’s deal will last for only a few more hours, while we’re not sure how long will Samsung’s newly introduced sale last.